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Finance

Why Cash Flow Is the Real Survival Metric for Businesses in 2025

Dec 24, 2025

•

7 min read

Why Cash Flow Is the Real Survival Metric for Businesses in 2025

In 2025, cash flow—not profit—is the key survival metric for businesses. Learn why liquidity matters more than ever and how to manage it strategically.

Saka Mujeeb
Saka Mujeeb

Scalewithmujeeb

ScaleWithMujeeb is a blog focused on business growth, personal finance, insurance education, and AI-powered strategies. Learn how to scale smarter, manage risk, and leverage modern tools to build sustainable income and long-term success.

© 2025 Scalewithmujeeb.

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